Web 2.0 Expo NY: Gary Vaynerchuk (Wine Library), Building Personal Brand Within the Social Media Landscape

Building Personal Brand Within the Social Media Landscape. Note: This presentation contains adult language.

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OVEREXPOSED: POINTLESS CHANGES ON SOCIAL NETWORKING SITES

Facebook and Twitter have been making it extremely easy to stalk the fucking planet.
Video Rating: 4 / 5

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Mark Pesce and Brad McCarty – TWiSocial Media #01

0:00-1:00 On This Week in Social Media we’re talking about People Power with Mark Pesce and Brad McCarty. 1:00-1:30 Mark, how are things in Sydney? 1:30-4:15 Mark, you developed a whole world of virtual reality through VRML. How do you think we’ve ended up since the vision you had in the 1990s? 4:15-5:15 At one point, the tweets were moving faster than the storm (Hurricane Irene) itself. 5:15-7:00 Welcome to Brad, North American editor for The Next Web. How are things in Nashville? 7:00-8:30 Brad- I was looking at a story out of Indonesia this week about a woman who ran a social media campaign for an election in Indonesia and is now getting offers as a social media coach. 8:30-11:00 This week, we’re taking a look at MTV and their use of social media for the Movie Awards. Any reaction, Mark or Brad? 11:00-11:30 At that event, Beyonce broke the news of her pregnancy and generated more tweets per minute than any other world event, ever. 11:30-13:30 Even a year after the BP Deepwater Horizon incident, BP continues to lose in its social media efforts to rehabilitate the brand. 13:30-16:00 Doesn’t it seem strange that a head of PR wouldn’t use these tools themselves and be familiar with them? 16:00-17:00 Brad: Pitch me on Twitter. 140 characters or less is what I have time to read. 17:00-19:00 Marketers say they want to have a dialogue with their customers, but their dollars are still spent on traditional, one-sized media. 19:00-20:15 Mark: Guidelines are different than brands

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- Social Media – Big Media and the Social Web – TWiSM #03

Join our new mailing list and be the first to learn about upcoming guests! Go to thisweekin.com/email. 0:00-1:00 Today, on This Week in Social Media, we’ll cover the latest from uber-social network Facebook and also dive into the world of social TV viewing. 1:00-2:00 First up we have Marshall Kirkpatrick from ReadWriteWeb to talk to us about Facebook’s big changes. 2:00-4:00 There’s also been a massive change to the Facebook profile look, yes? 4:00-5:00 What about big media? We heard from Netflix this week that they won’t be integrating in the US. What’s your take on this? 5:00-6:00 Thanks for joining us today, Marshall. Everyone remember to follow him on Twitter @marshallk. 6:00-6:45 Also joining us today is Mike Bracco, product manager at Mahalo, who will be previewing the Facebook changes for us. 6:45-7:45 And you have control over that image as a user? 7:45-8:30 Tell us a bit about the mapping feature. 8:30-9:00 So what’s the biggest new integration that Facebook has made? 9:00-9:30 Mike, thanks so much for taking us on that tour. Everyone remember to follow him on Twitter @bracco. 9:30-10:15 We’ve got a start studded panel this week: Somrat Niyogi of Miso, Fraser Kelton of GetGlue and Gabriele Gresta of Digital Magics and Bibop. Where are you coming from today, Fraser? 10:15-11:30 What’s happening at Miso and where are you, Somrat? 11:30-13:00 So today we’re talking about social TV and the advent of connected viewing. It seems like GetGlue has positioned themselves
Video Rating: 5 / 5

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Augmented Reality with Daqri and Metaio

Join our new mailing list and be the first to learn about upcoming guests! Go to thisweekin.com/email. 0:00-1:00 Welcome everyone, today we’re talking about AR–augmented reality. 1:00-2:00 Today, Brian Mullins of Daqri and Roman Hasenbeck of Metaio are joining us. 2:00-2:30 Brian, tell me a little about what Daqri does with AR? 2:30-4:30 Give me an example of what an AR experience would be? 4:30-7:00 Brian, tell us about the work you did for the sushi restaurant Uchi? 7:00-9:00 So you did this for the restaurant in order to give people something to do during a wait? 9:00-11:00 Let’s take a look at another Daqri video. What does this demonstrate? 11:00-12:00 So you’re going to allow people to virtually preview home decor without having a physical sample? 12:00-13:00 What are some other applications? 13:00-13:30 Thanks for joining us Roman, where are you joining us from today? 13:30-14:15 Tell us a little about the history of Metaio? 14:15-16:00 How could the automotive industry make use of AR? 16:00-17:00 When will we start having windshield displays in cars? Is that something Germany companies are working on? 17:00-19:00 What are you working on that a consumer could check out today? 19:00-20:30 What’s the next step? Can children actually learn to program these toys? 20:30-23:00 Tell us about your new Augmented City project, Roman. 23:00-25:00 Have you solved the problem of how people can visualize this? 25:00-26:00 Roman, can I start to tag objects around cities right
Video Rating: 5 / 5

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Social Media ROI: Socialnomics

www.socialnomics.net Social Media ROI: Socialnomics is by Socialnomics author Erik Qualman. This video showcases several Social Media ROI examples along with other effective Social Media Strategies. Music is by Bob Sinclair (“Tennessee”)
Video Rating: 4 / 5

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Gary Vaynerchuk Teaches Basic Social Media Principles to CNN

way to bring it, Gary, i guess CNN thought that getting a million followers is social media, seems they needed the lesson disclaimer: this video was sent to us and is not our original content
Video Rating: 4 / 5

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What is Social Media & Web 2.0?

What is Social Media & Web 2.0?

Article by David Afana









The advent of the internet technology has ushered in a Communication Revolution. Of the many variations in human ingenuity put to the test for enhanced communication is Social Media. This is a type of media that is primarily based on the online interactions and the conversations between people. It includes the exchange of words that are digital, pictures, and sounds that are exchanged with the help of the internet. These conversations and the exchanges can be based on social, cultural, or financial issues. With the help of web based technologies monologues can be broadcasted and transformed into dialogues.

Social media is defined as a group of applications that are based on the internet. It is built on the ideology and the technology of Web 2.0 in order to create and exchange the content generated by the user or the consumer. Therefore it is also known as UGC which stands for User Generated Content and CGM which stands for Consumer Generated Content.

Social media has become popular among small and large businesses. Due to the popularity of this media, it is now being used by brands that have a good corporate image in the market. Also the ability of the media to reach a large number of customers is attracting many companies. The increase in qualitative database has enabled a number of entrepreneurs to subsequently increase the market demographics and product visibility.

A good example is the growing popularity of social networking sites and its use in interacting and transferring potential business information. In fact the term Web 2.0 associates itself with the applications to facilitate this interaction. Another highlight of this media is that it gives the user the option to contribute to the contents that are available on the web when till recently the user could only read the information.



About the Author

As the founder and owner of Afana Enterprises, David Afana has been assisting Network Marketing Professionals grow their business with proven success. Please feel free to visit David’s website at http://www.InjectMoreReps.com or email David directly at david@afanaenterprises.com.










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What is social media marketing?

What is social media marketing?

Article by Rabiaa









If you fall into any one of the following categories, like: the ones who don’t know much or anything about social media, the ones who don’t know much or anything about social media, the ones who don’t know much or anything about social media, the ones who are interested but don’t know how to use it and those who don’t believe in the value that a social media strategy can bring to any site or businessyou must read this article to know how big a deal is social media and the enormous benefits of social media marketing. Social media is information content created by people using highly accessible and scalable publishing technologies that is intended to facilitate communications, influence and interaction with peers and with public audiences. This is typically done via the Internet and mobile communications networks. Today this practice is being enjoyed by executives and professionals for brand exposure and marketing. Do you make these mistakes to market your brand or services?Use Yellow page ads that cost thousands of dollars, yet bring in little new business?Spend money on direct mailers that also have limited results.How about money spent on print advertising. How effective is it?Are you spending lots of money optimizing your website but still have little traffic.Spend money on Pay Per Click Advertising Campaigns, with limited results.Can you improve your business if you know:What is being said about you.What your customers think about your product or service.What your customers really want.What your competitors are doing.How to stay up to date with the latest trends and developments.How to make your business more profitable.Nothing provides a better return on investment than having a network of people raving about you and it doesn’t matter what product or service you sell. So let’s have a look onto the benefits of social media viral marketing.The value of Marketing through Social Media Channels Social media marketing is the process of promoting your site or business through social media channels and it is a powerful strategy that will get you links, attention and massive amounts of traffic. Social media marketing is an engagement with online communities to generate exposure, opportunity and sales. The number-one advantage is generating exposure for the business, followed by increasing traffic and building new business partnerships. It is a powerful strategy that will get you links, attention and massive amounts of traffic.What are the benefits?It’s natural. No doubt you get natural links, your website is exposed to a large number of people. This differs from paid advertising which has overt commercial overtones.It’s defensible. Social communities can be a great source of web traffic on top of any traffic you are already receiving from search engines. While you can’t easily increase your search engine traffic, social media traffic can be very easily controlled through strategic marketing.It’s low-cost/high returns. Costs are limited to only time and perhaps the expenses involved in hiring a freelance programmer/designer. The benefits will often exceed the cost. It would take you thousands of dollars to buy many links; social media has the ability to give you that for free.It complements other efforts. Social media optimization and marketing is usually community-specific. It doesn’t interfere with any other methods of getting traffic to your website. It can and will fit perfectly with an advertising campaign targeting other websites or search engines.There is no other low-cost promotional method out there that will easily give you large numbers of visitors, some of whom may come back to your website again and again. If you are selling products/services or just publishing content for ad revenue, social media marketing is a potent method that will make your site profitable over time.



About the Author

So this is the high time to consider the importance of this emerging trend ofsocial media marketing. If you really want to get benefits from this massive channel look nowhere than SocialFactory! Discuss your marketing strategies with us at info@socialfactory.net










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Social Media Explained Visually

Short, sweet and simple!

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