Reputation Management

Greg Jarboe, SEO-PR, interviews Liz Gray, Page Zero Media, at SES London 2010. Liz is a faculty member at Fanshawe College in London, Ontario. Liz teaches a course on paid search marketing to post-graduate marketing students, currently the only course of its kind in Canada at a college or university. Liz identified early on, given the shift of ad dollars going online, that search marketing needed to become an essential part of any curriculum on marketing in general. For more information about Fanshawe College please visit: www.fanshawec.ca/
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