Reputation Management

EPISODE SYNOPSIS: The author of The Official Preppy Handbook, Lisa Birnbach joins Media Mayhem to discuss all things preppy and the changing state of the elite in America. From the skyrocketing cost of college, to how to use Facebook with dignity, and the surprising answer to the question of who is preppier between Obama and Romney, Lisa let’s loose. GUEST BIO: Lisa Birnbach is a writer, editor and blogger who found early success as editor and co-author of The Official Preppy Handbook which spent 38 weeks at number one on theNew York Times bestseller list. Lisa has written for Rolling Stone, New York Times, The Village Voice, The New Yorker and served as deputy editor of Spy Magazine. She has authored or co-authored 21 books including True Prep: It’s a Whole New Old World and 40% Off Is the New Black. Lisa has also appeared on television including Politically Incorrect, The Today Showand Late Night with Conan O’Brien. ADD’L LINKS: EPISODE BREAKDOWN: 00:01 Welcome to Media Mayhem. 00:16 Introducing Lisa Birnbach. 02:48 Preppy families in the modern world. 06:13 The true preppy’s guide to social media. 11:22 Breaking down Romney and Obama on the preppiness scale. 15:06 The place of women in the preppy world. 19:33 The cost of preppy upkeep on women. 29:51 The preppy class of social ambivalence. 37:01 Has the prepster community become more elitist? 40:25 The declining marriage rate and preppy divorce. 42:15 Reassessing the 2008

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